Jean Lenoir

With a refined nose and a deep passion for sensory education, Jean Lenoir revolutionized the world of wine aromas in the 1980s. Today, his brand Éditions Jean Lenoir is internationally recognized for producing high-quality aroma kits that train the sense of smell and deepen the understanding of wine.

At the heart of the collection is Le Nez du Vin – a set of distinctive aromatic notes, captured in small vials and accompanied by a detailed explanatory booklet. The concept is simple yet powerful: to learn how to consciously recognize and name the aromas found in wine. Whether fruit, wood, spice, or floral notes – with targeted practice, one’s sensory vocabulary can be expanded and refined.

The kits come in various formats – from a compact 12-aroma version for beginners to the comprehensive edition featuring 54 typical wine aromas.

Éditions Jean Lenoir brings together science, craftsmanship, and culture. Their products are used around the world by sommeliers, winemakers, wine enthusiasts, and educational institutions – as tools, inspiration, and a bridge between the nose, memory, and the pleasure of tasting.